If you are a business owner you probably could relate to the problems and witness on how to stay visible in the business world. With SEO there are numerous ways on how to be on the spotlight and once we get to be successful on those strategies we often overlook about the things to avoid mistakes.
We get carried away with fame and give more attention on rankings and designs of the website forgetting about the proper way of using SEO that will protect site from sinking. These may be one of the reasons why other sites are banned and no longer function.In order to avoid these untoward circumstances we should take note of important things that we should do or shouldn’t do in order to stay in rank.
Listed below are some common mistakes that are commonly done by SEO users.
Being branded as a copycat would not give your site the integrity it needs, worst it could be the main reason why you are given a penalty. If the company has its own character why copy from a competitor? Originality is more preferred than copying a post from other sites and convincing the user that you are the “original”. This is not a minor offence even though some are still doing this kind of mistakes. Remember that you cannot keep this as a secret and think that no one will ever know, there are already word trackers taking actions for this.
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Links are Broken
This is a commonly committed mistake that directs the user from seeing the intended website. It also best described as a hyperlink that does not proceed to its intended site. If you happen to see or experience this kind of problem, you are probably a victim of web makers that promise answers to your long time questions that give you a broken link.
Penalties are given to those who are guilty of doing such mistakes. Besides the fact that it doesn’t provide information to users it also gives a bad reputation because of a bad link. Downgrades of site’s ranks are action to discipline this kinds of mistakes so don’t even try.
Links from non-credible sites might lead you on wasting your time. This kind of mistake is often done by giving users a “credible” link which is actually from other related sites. The benefit of using other links to fool users will most likely upgrade your rank and produce traffic but the credibility of your site is also at risk once you are caught. If you are really serious about this, why not do the right thing?
The first step on building a website is to create a list of keywords that is related or connected to your product or services. These words are the ones being typed in the search engines and would directly go to your site if chosen. Be sure to take note the keywords that people would actually type in the search engine if they are looking for the service that you offer. It is wiser to consider the most common term or word that might be used by searchers and avoid unrelated keywords.